TCL will celebrate its eleventh year as the official TV partner of the Melbourne Cup Carnival with its latest and most innovative products featured at Flemington Racecourse. The company will also provide a selection of gift with purchase promotions for retail partners.
TCL will display a range of TV sizes from 32 inches to its latest 65 inch curved UHD TV providing full coverage of the week-long proceedings for visitors.
As part of its sponsorship this year, TCL has the naming rights for its own race; the TCL Curved TV Stakes, which takes place on Crown Oaks Day, renowned for drawing crowds of around 70,000 each year.
In-store promotions will also be available before and after the Carnival. Consumers will receive a free TCL sound plate with any TCL 40 inch or 50 inch UHD TV purchase, or a TCL sound bar if they choose any 55 inch or larger UHD TV.
TCL is also offering an ‘money-can’t buy’ experience via its microsite www.tclpromotion.com.au. The winner and a friend will receive return economy airfares to Melbourne, travel to and from Flemington Racecourse, hospitality tickets, plus the chance to attend the winner’s presentation for the TCL Curved TV Stakes
TCL Australia general manager, Bill Zhang said, “We are proud to be partnering with the Victoria Racing Club and the Melbourne Cup Carnival again. It is an incredible event and we hope our TVs will enhance the viewing experience for all attendees.”