Samsung Electronics Australia has received Canstar Blue’s Most Satisfied Customers award in the tablets category for the first time, having recently been awarded in the smartphone and smart devices category.
Canstar Blue surveyed Australians who had purchased a tablet over the last two years. Those surveyed were asked to rate their experience with their devices based on overall satisfaction, as well as value for money, user friendliness, battery and charging performance, design, durability and performance.
Samsung received more five-star ratings than any other brand with top marks in five categories, including overall satisfaction. High scores in user friendliness, battery performance, durability, and value for money all contributed to customers giving Samsung’s tablets the highest rating for overall satisfaction.
Canstar Blue utilities editor, Tara Donnelly said, “Samsung’s Galaxy Tab series of Android tablets offers something for everyone, from lightweight and lower-priced options to premium devices with professional specs and features that function as an all-round laptop replacement.
“That broad appeal is one of the reasons Australian consumers placed Samsung firmly ahead of other big-name competitors. Real buyers gave Samsung five stars for overall satisfaction with their tablet purchase and, at a time when budget pressures are a major concern, also gave the brand five stars for value for money, battery life and durability.”
Samsung Electronics Australia vice president of mobile experience, Garry McGregor commented, “At Samsung, the consumer experience is at the heart of everything that we do, and we make a conscious effort to ensure we are providing customers with the ultimate user experience for each and every one of our products.
“We strive for perfection through relentless innovation to ensure we stay at the forefront of amazing customer experiences, and to be awarded Canstar Blue’s Most Satisfied Customers for tablets after receiving the same award for smartphones earlier this year is a testament to that effort.”