Search for replacement has begun.
Samsung vice president, mobile division, Prasad Gokhale will depart the company on August 5, 2016 to pursue new opportunities.
Gokhale joined Samsung in November 2013 and has led the company’s mobile division across the consumer, business and retail sectors.
Samsung Electronics Australia president, Harry Lee, said, “We thank Prasad for his contribution to Samsung over the last two and a half years. During his tenure, Prasad has led the launch of numerous flagship Samsung mobile products as well as new product categories and services such as wearables, virtual reality and mobile payments.”
“Prasad’s passion for consumers and strategic alliances with partners has seen Samsung continue to be a leader within Australia and ensures we are well positioned for the future. We appreciate Prasad’s dedication to Samsung and wish him every success in his future endeavors,” Lee said.
Commenting on his departure, Gokhale said, “When I joined Samsung, my objective was to transform the mobile division into a more customer-centric business. We have overhauled the way we interact with our consumers; from our service and after-sales support, to marketing communication, and retail execution.”
“It has been a privilege for me to lead this business, which is at the forefront of new technologies and I am proud to have launched these innovations in Australia.
“The Galaxy S7 was the most successful launch of any Samsung Galaxy smartphone in Australia, achieving our highest market share. On this note, I feel that I have achieved the goals that I set when I accepted the position at Samsung Australia.
“I leave the business having established an excellent team and solidifying commercial relationships, which I believe will help to drive the next stage of Samsung’s growth in Australia. I look forward to supporting the team in the lead up to my departure,” he concluded.
Samsung has undertaken an extensive search for a leading executive with the experience and capabilities to replace Gokhale and drive the future growth of its mobile division. The company expects to to announce this appointment in the coming weeks.