Samsung Australia recently announced two new promotions. The first entitles its washing machine customers to receive a $50 Westfield voucher and the second allows customers to receive a bonus gift for every $1,000 they spend on IT products.
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The promotions just keep coming at Sony
First Sony was giving away 15,000 PS3 consoles when you bought a Bravia, then they added another 10,000 units, and now due to the overwhelming demand a free Blu-ray player and movie pack is up for grabs.
JB Hi-Fi and WOW at odds on benefits of major promotions
Sony, Samsung, LG, Toshiba, Panasonic, TEAC: they’re all giving away something with a TV purchase. Retailers, however, have less in common, with JB Hi-Fi and WOW Sight & Sound split on whether these promotions help the retailer.
Samsung entices consumers to go Blu this Christmas
Samsung Electronics Australia has just announced a new consumer promotion for the Christmas period where it is offering cashbacks on its 2009 Blu-ray home theatre range.
Breville launches two Christmas promotions
Breville has this morning announced two sales promotions designed to help retailers in the lead up to Christmas. One of them involves a King of Knives voucher, the other a cash back with purchase offer.
Fisher & Paykel announce Izona and refrigerator promotions
Fisher & Paykel has announced a number of promotions to encourage retail sales in the lead up to Christmas. Included products are the Izona CookSurface, the Izona CoolDrawer and the entire F&P refrigeration range.
Consumers switching onto digital TV
The digital TV switchover message seems to be getting through to consumers with the GfK TEMAX report showing that the value of the flat panel TV market grew by 6 per cent in Q2, despite heavy discounting and promotional activity.
New service promises to transform cashback promotions
Cashback promotions have recently come under fire from organisations like the ACCC after customer complaints about the process. To fix some of these issues, an Australian company has developed a new way to carry out redemptions.
Harvey Norman’s retail pyramid and how to get consumers paying more
There are three types of electrical retailer: Premium, Promotion and Price. Together, they form the retail pyramid. The key for retailers is to get consumers out of price and into the top two levels; Harveys think they know how.
Consumers prepared to wait until post-Christmas sales
A major survey of consumers across Australia revealed that a fifth of respondents would wait until after Christmas to make the bulk of their purchases to save money on the post-Christmas sales.