Andi-Co Australia CEO, Lars Snitkjaer has announced a significant change to the organisational structure of the business.
Falcon national sales manager, Jo Edwards has taken on the newly created role of national sales manager residential responsible for the sales management of all of Andi-Co’s residential brands including Falcon, La Cornue and Liebherr Household.
Lars Snitkjaer and Jo Edwards
Snitkjaer said the merge of sales management for all residential brands into one role responds to market consolidation among retailers and buying groups, and allows Andi-Co to not only see, but also seek, synergies in interactions with decision makers at retail level.
Liebherr Household and Professional national sales manager, Andrew O’Brien (pictured below) will take up a new role as national product manager for all Andi-Co brands, responsible for managing the short and long-term vision and strategy for the company’s portfolio and product offerings. He will also remain in his present role as national sales manager for Liebherr Professional.
“During the last few years Andi-Co has grown with the brands they present whilst also adding new categories to the business, such as La Cornue and Liebherr Professional. With this expansion into new products and categories, Andi-Co sees a need for improving and strengthening capabilities and agility within product management. Andrew has, with his technical capabilities, knowledge and years of experience across various brands and product categories within the industry, as well as the required skillset to bring this central area within the organisation to the next level,” Snitkjaer said.
Both Edwards and O’Brien will continue to report directly to Snitkjaer.