Opens new concept store.

Catch Group will open a pop up concept store in late September at Chadstone Shopping Centre in Melbourne that will continue to trade over Christmas.

There will be a daily rotation of leading brands and a selection of products across sports, tech, fashion, homeware and more at “unbeatable” prices.

Catch Group CEO, Nati Harpaz (pictured) said the store will be just as much about the experience as it is about the deals.

“The shop is built for a digital future. We have worked with Australia’s leading retail designers to ensure our offline offering is as innovative and exciting as our online one – that will be reflected in every inch of the shop’s layout, the daily line-up of Catch bargains and its energetic atmosphere.

“The store gives us an opportunity to get closer to our fans and customers and to showcase the best of Catch in a physical environment.”