Appliance Retailer visited the Highpoint Shopping Centre in Melbourne today for the official opening of Samsung Australia’s second Experience Centre. Here’s what we saw:

The Galaxy range of mobile products has prominence at the store.

The kids centre with an adorably low table so youngsters can play with Samsung’s Android tablet range.

The Melbourne store will have a much broader range of TVs on display.

Samsung staff at the checkouts ready to ring up the purchases.

Samsung’s Melbourne store more closely resembles the famous Apple Store concept – the Sydney store looks more like a Telstra Store.

Samsung is selling a wide range of accessories at its Melbourne store, including products from third party suppliers.

Samsung Australia MD SR Yoon cuts the blue ribbon while Blue Men look on excitedly.

The brand new Galaxy Note 8.0 is on sale at the store.

This Samsung store is much, much bigger than the Sydney centre.