Toshiba ups the ante with sci-fi inspired ambient dance anthem

UnderCurrent has this week been enjoying company songs, with Panasonic and Samsung both amusing with their grandiose musical visions of the future. Today's instalment is even better – Japanese company Toshiba don't just have a company song, it has a company film.

With a ambient dance track that recalls Chicane's work from the early Naughties and stock footage from sci-fi films interspersed with product shots – plus a truly bizarre cameo by Jamiroquai – this Toshiba music video would not be out of place at some of the more trendy discotheques.

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