Gen Y folk, the socially active and hip mums are being invited to compete in LG’s 2010 texting championship. The competition that offers rare exercise to today’s overweight youth is back, with LG offering the fastest exponents of the most impersonal form of communication an overseas trip and a share in US$100,000 cash.

LG ran its inaugural texting competition last year, and the final, which was attended by Current.com.au at MTV Studios in East Sydney, was an amusing spectacle. The winner that night was Jian Li, who is officially the third fastest texter in the world.

The 2010 event will start with heats held at Westfield Shopping Centres. Contestants must use a full QWERTY keyboard on one of several LG mobile phone handsets.

The full list of heat location and dates is below.

New South Wales

Westfield Hurstville    8,9 April
Westfield Miranda    10,11 April
Westfield Eastgardens    12,13 April

Victoria

Westfield Southland    1,2 May
Westfield Fountaingate    15,16 May
Westfield Doncaster    22,23 May

South Australia

Westfield Tea Tree    12,13 June
Westfield Marion    19.20 June

Queensland

Westfield Carindale    30 June; 1,2 July
Westfield Garden City    5,6 July

Western Australia

Westfield Whitford City    14,15 July
Westfield Carousel    16,17 June

New South Wales

Westfield Parramatta    24,25 July

Victoria   

Westfield Southland    31 July, 1 August

Queensland

Westfield Chermside    7,8 August