Joins forces with Golden Goose.
Yamaha has partnered with Cameron Greig and Sohan Kareunaratne of The Golden Goose Company, which offers more than 20 years of experience in the consumer electronics industry, to launch a comprehensive product and sales training program. The program is set commence in August and will continue until further notice, with a focus on Harvey Norman stores around the country.
Yamaha told Appliance Retailer that the program will focus on education of new products and technology, as well as sales tools to maximise business potential.
Yamaha Music Australia general manager, Simon Goldsworthy explained, “The Golden Goose Company have had an enviable track record in the Australian market although have never partnered with a brand such as Yamaha. It makes sense to announce this partnership on the cusp of releasing the second generation of the award-winning MusicCast multi-room range – injecting excitement into the retail channel for the second half of the calendar year. We want to inspire sales staff and customers alike to rediscover their passion for music again.”
Yamaha’s new smart speakers will be the key focus, including the new Plus Mini, Expand Series, YAS-306 sound bar and Frame Mini, among other products.