Fisher & Paykel announced last week that two senior Haier executives will join the FPAH Board of Directors, in addition to this the company has created a new management structure to maximise the Haier strategic partnership.

On Thursday, Fisher & Paykel released information to the ASX that Zhou Yunjie and Tan Lixia will join the Board of Directors following completion of the Top Up Placement to Haier.

Mr Zhou is the senior vice president and chief marketing officer and Ms Tan is the chief financial officer and vice president of the Haier Group.

“We are delighted two such senior Haier executives will join the board,” said Gary Paykel, FPAH chairman.

“They will contribute invaluable knowledge and experience as our two companies advance the global development strategy.”

In addition to this Fisher & Paykel has also revealed that it has created a new management structure, with the purpose of maximising growth opportunities from its recent strategic alliance with 20 per cent cornerstone shareholder Haier Group.

Stuart Broadhurst will now fill the newly established position of chief operating officer, and will report directly to John Bongard, CEO.

Broadhurst was previously the vice president, special projects and supply chain at Fisher & Paykel. He has been with the company since April 1988 and has held a variety of positions in this time.

John Bongard commented on how the new management structure will help the business, “I am now more than ever confident about the potential we have to develop our global appliances business, through working closely with Haier to maximise synergies and market penetration opportunities”.

“We need to ensure we have the highest management focus on these many opportunities, which is why I will make it one of my personal priorities.”