Winning Appliances has undertaken several initiatives since the beginning of the pandemic, which have been outlined by Winning Group chief operating officer, Jo Devery in a recent video interview with Appliance Retailer.
“From a customer perspective, we have invested in a technology that allows us to provide a virtual walk-through of our showroom in Redfern. There is over 840 tagged products so a customer can walk through on their computer and they can use their cursor to identify a product and can access information about that product – it could be specifications, recipes or brand videos,” she said.
“It is a technology that we have been wanting to implement for a while and we are super excited that we have been able to do it during this time. We will expand that to our other flagship stores as well. Our customers are able to visit our stores and get a taste of our multi-sensory experience that they would have in a showroom but from the comfort of their home.”
Internally, for the Winning Appliances team, online training has been a very important part.
“We launched the Winning Academy late last year and we have been very successful in delivering a huge amount of training. We have delivered over 64 sessions with 2,595 attendees and we have included more online content through our training portal.
“We have also been able to have clients come in virtually and provide training to our teams through Zoom. We have provided around 1,300 hours of training via face-to-face, video and the online portal. It continues to be an important part of how we train our people moving forward and we are expecting to be able to move back into Rosehill next month for classroom training as well.”
Appliance Retailer caught up with Jo via Zoom to receive this commentary. Watch our interview here.