By Martin Vedris
SYDNEY, NSW: Bush Australia has launched a new website for its products with information on the company’s suite of products and a FAQ section with the company’s own ‘Instruction Manuel’ character.
The website was designed by the graphic design agency Markus Dilectite Dream/Reality, which was responsible for the award-winning Ministry of Sound Audio website.
In addition to an interactive display of Bush’s full range of products, the new site features a page dedicated to ‘Instruction Manuel’, who assists customers to answer frequently asked questions.
“Our brief to Markus Dilectite was to provide an easy to use, information rich website that was visually appealing, and they have certainly satisfied our brief,” said Bush Australia managing director, Daniel Todd.
“We couldn’t be happier with the site, and we will continue to add more features to it in order to keep it current and entertaining.”
In 2007, Bush Australia’s Ministry of Sound Audio website won the Australian Web Designers Award. The award takes into account graphics, artwork, layout, navigability, functionality and originality. Todd said that Bush Australia will submit the new Bush website to the Australian Web Designers panel of judges with the goal of winning the award again.