The new NEFF Flex Design cooking range was showcased at Eurocucina to demonstrate the ability for customers to truly personalise their appliances through colour selection and product assortment.
In addition to a choice of four colours – brushed bronze, anthracite grey, metallic silver and deep black – customers can also choose the design and combination of appliances with a number of trim kits available.
For example, a trim kit for a single full oven, a full oven with warming drawer, two compact ovens, a full oven and microwave oven, a full oven and compact oven, and two full ovens, offering one seamless combination kit regardless of appliance configuration.
Taking personalisation a step further is the Twist Pad Flex control knob. When used on Flex Design ovens, it accommodates all customer types by adapting the user interface depending if the Twist Pad Flex is present or not. It can also be used to operate Flex Design cooktops with a magnetic design and enhanced haptics.
“NEFF has taken personalisation to a whole new level with the Flex Design range with the ability to tailor your choice of colour across cavity and surface products, provide seamless design combinations for all cavity options and use the new Twist Pad Flex control to personalise the interaction with your appliance,” BSH general manager of retail sales, Robert Warner told Appliance Retailer.
“Our NEFF customers are passionate cooks and now they are able to do so with products that can be specifically designed for their aesthetic tastes and an interface to suit the way they work in the kitchen.”