Studies science of hair to perfect hairdryer.

It has taken four years, 103 engineers, 600 prototypes, more than 100 patents and, more than 1625km of human hair, for Dyson to develop its state-of-the-art hairdryer.

The Dyson Supersonic uses the same Air Multiplier technology as in Dyson’s bladeless fans. The company says it boasts “high velocity” air jet and “noise beyond the audible range for humans”.


Dyson founder, Sir James Dyson, said the company wanted to address problems with existing hair dryers and built a Hair Laboratory within its R&D facility in Malmesbury, England.

“Hair dryers can be heavy, inefficient, and make a racket,” he said.

“By looking at them further, we realised that they can also cause extreme damage to hair.

“I challenged Dyson engineers to really understand the science of hair and develop our version of a hair dryer, which we think solves these problems.”

An arrival date for Australian consumers is yet to be confirmed. However, it is expected to be priced at approximately $570.