Samsung has announced the latest additions to its TV range across QLED, Micro LED, OLED and Lifestyle displays at CES 2024, led by an evolution of its best-selling The Frame TV and its flagship Neo QLED line-up.
The Music Frame is a customisable speaker which provides surround sound when paired with Samsung TVs and soundbars and is compatible with SmartThings.
Music Frame can either operate as a standalone wireless speaker or pair with a compatible Samsung TV and soundbar via Q-Symphony to augment bass and surround sound. Blending into its environment by camouflaging itself inside picture frames, the Music Frame provides high-quality sound with a premium aesthetic.
The Neo QLED 8K range offers Samsung’s latest TV processor, the NQ8 AI Gen3 with a faster neural processing unit (NPU) to upscale low-resolution and low-frame rate content to 8K resolution. Designed for sports content, AI Motion Enhancer Pro automatically detects the sport type and applies the proper ball detection model. With Real Depth Enhancer Pro, details are added to fast-moving scenes using AI, making images appear more lifelike and three-dimensional.
A proprietary AI dialogue booster, Active Voice Amplifier Pro, significantly enhances dialogue and voices on screen, while 2024 Symphony allows users to connect multiple wireless speakers and a soundbar to a Q-symphony compatible TV or projector. Complementing enhanced picture and sound quality, the Neo QLED 8K screen measures just 12.9mm in depth with an Infinity Air design producing a unique mirror effect.
“We’re proud to showcase an extensive range of audio and visual technologies, all delivering immersive experiences for every type of Australian home,” Samsung Australia vice president of consumer electronics, Jeremy Senior said.
“Our 2024 range is supported by our best-in-class AI technology, surpassing traditional TV functions, empowering Australians with greater personalisation and simplification. From our new Neo QLED 8K with enhanced depth and lifelike visuals to our expertly crafted Micro LED screens, our TV offering is poised to redefine the perception of display, taking the viewing experience to a new level.
“In 2024, we’re also thrilled to expand our Lifestyle range, with the introduction of Music Frame, a design-led innovation that has redefined the category through a new form factor. Australians can enjoy quality music, while also personalise the Frame itself – we believe its compact and sleek design will complement any space.”
Micro LED
The new transparent Micro LED, which resembles a piece of transparent glass, incorporates a small Micro LED chip and manufacturing process that helps eliminate seams and light refraction to produce a clear and unobstructed picture. With a modular design, users can personalise the shape, size and ratio of screens to fit any space.
Samsung’s 2024 OLED TVs build on last year’s models, with the S95D offering a 77-inch display delivering deep and rich blacks as well as AI-enhanced colour accuracy and refresh rates up to 144Hz. Samsung has also introduced the S90D and S85D in various sizes, from 42- to 83-inch.
Lifestyle products
The best-selling lifestyle screen product, The Frame comes with new enhancements to boost the art experience. Now with over 2,500 artworks from museums and galleries in the Art Store, the new art streaming feature gives users a taste of the Art Store collection by providing free hand-selected artworks each month.
The Premiere 8K now offers wireless connectivity removing the need for cables. The ultra-short throw projector comes with picture-off premium home audio, cloud gaming, always-on voice with far-field microphone and four multi-view screen splits. It also incorporates Samsung’s patented Sound-on-Screen technology, integrating the top speaker module and software algorithms for an immersive sound experience.
The second iteration of the Freestyle portable projector features Smart Edge Blending, which supports seamless merging of projections from two The Freestyle (2023) devices to create a large screen for pictures and videos. It allows two devices to project an image up to 160-inches.
Soundbars
The 2024 soundbar line-up offers updated models for more immersive audio experiences bolstered by advanced AI algorithms.
The HW-Q990D soundbar delivers an 11.1.4-channel configuration, Dolby Atmos sound and supports pass through of content in 4K 120Hz. It analyses audio and uses AI to optimise sound across a wide range of content.
The HW S800D soundbar is designed to fit seamlessly into virtually any space. At 1.6-inches deep –one-third of conventional soundbars – the S800D has 10 drivers, including dedicated overhead speakers and a centre channel for clear vocals. The combination of a deep bass subwoofer and a passive radiator further enhances the listening experience.