By Paul Hayes

SYDNEY, NSW: Printing company Hewlett-Packard (HP) yesterday unveiled a raft of new printers and services designed to tighten up the printing processes for small to medium sized businesses.

HP vice president imaging and printing, HP South Pacific, Richard Bailey, said that despite being in the printing business the company is aware of the need to reduce the carbon footprint through the reduction of paper use.

This reduction must come through improved workflow and efficiency, he said.

“Today’s SMBs (small to medium sized businesses) need to use their resources wisely, working smarter and faster to maintain their competitive edge.

“HP offers SMBs an opportunity to accelerate their growth through industry-first printing technologies and products that actually pay you back.”

Among the company’s new printers are the entry level Officejet 4500 all-in-one flatbed inkjet (RRP $129), the LaserJet Pro P1566 (RRP $329) which features HP’s new auto on/auto off technology to reduce energy use and the LaserJet Pro P1102w (RRP $189), which the company proudly boasts is the most energy efficient wireless laser printer on the planet.

HP is also offering the LaserJet M1212nf MFP, ‘the printer that pays for itself’ through energy savings and reduced paper consumption. 

In addition to helping improve efficiencies through their machines, HP revealed services for businesses to improve their printing activities.

Available from late June, HP Quickpage is a contractual agreement offered to SMBs that covers hardware, installation, supply and support

According to the company, Quickpage helps to streamline printing costs and can improve inefficient printing and imaging processes, allowing business managers to better identify and develop their printing needs.

HP also launched the LaserJet M1132 MFP three-in-one multifunction printer (RRP $249) and the Colour LaserJet Pro CP5225dn (RRP $2,899), which the company called its most affordable A3 colour printer.