By James Wells

SYDNEY: Panasonic Australia managing director, Steve Rust, has hinted that the largest flat panel television in the world, the 150-inch plasma display panel which launched today, is likely to follow the distribution pattern of the 103-inch panel.

“Although it is too early to predict Australian availability for the prototypes unveiled at CES, we’re very proud of Panasonic’s announcements of  next-generation Plasma display panels, including double efficiency technology, super-thin design and an 8.84 million pixel 150-inch PDP,” Rust told

Rust was unable to disclose the proportion of Australian sales in the 3,000 Panasonic 103-inch plasma panels sold globally since launch, but has explained that they have been popular in commercial environments as well as in high-end consumer installations.

“We can’t give figures for 103-inch sales in Australia, however since its launch locally we have been very pleased with its success as a commercial solution in public venues including pubs and clubs, as well as installations such as Channel Nine’s The Footy Show and Channel 7’s Election Night broadcast from the Canberra tally room.  It has also been taken up by specialist retailers for the high-end installation market," Rust said.