By Patrick Avenell

SYDNEY, NSW: Panasonic has this morning launched a promotion to support selected models in its cordless phone range. This promotion is intended to stimulate Christmas sales, starting on 1 November 2009 and running through till the end of the year.

At the centre of the promotion is Panasonic’s new Shock & Splash cordless phone handset (KX-TG648ALT, RRP $99.95). This model has been specifically designed for use outdoors, in the backyard, the sandbox or around the pool. It is promoted as being shock-, splash- and dust resistant.

Consumers who purchase selected cordless phones from Panasonic’s DECT range will receive, via redemption, a Shock & Splash handset for free.

Talking about this is Panasonic home communications product manager, Lisa Funnell.

“Panasonic’s new Shock & Splash cordless handset perfectly complements the popular DECT KX-TG-83/73/64 Series of Cordless Phones and its rugged capabilities make it a convenient addition to any home.”

“The introduction of this latest exciting promotion is a reflection of Panasonic’s longstanding investment in the cordless phone market in Australia and our desire to provide easy-to-use, feature-rich products for consumers.”

The participating Panasonic cordless phone models are: KX-TG8322ALB, KX-TG8322ALW, KX-TG8323ALB, KX-TG8323ALW, KX-TG7341ALT, KX-TG7343ALT and KX-TG6482ALT.