By Patrick Avenell

SYDNEY, NSW: Sony Australia will be launching its 2010 Bravia range at a press conference and dealer event in Sydney on 23 February 2010. Although not confirmed, understands this launch event will include the exhibition of Sony’s first retail 3D range of televisions in Australia.

“From black-and-white, to colour, to digital, Sony is once again setting the standard for how televisions look and perform,” reads the tantalising announcement. “Sony’s leadership in design and technology innovation will redefine the way we view content now and in the future.”

The launch, taglined “The Defining Moment”, will be hosted by Sony Australia, and will also feature input from local and global representatives and industry guests.

Keep reading for all the news regarding the upcoming, highly anticipated, 3D TV announcements from Sony and all the other major suppliers.