Narta has appointed Tony Carrier as general manager, effective mid-July, following the departure of Brad Wright who was appointed to the role in December 2019.
Carrier is currently operations director for Narta’s agency partner, Media Merchants, where he has been working for the last 12 years.
“Tony joins Narta with a proven history in operations, people development and the successful culture in which he creates, which is very much aligned to Narta. His success with us at Media Merchants and the role he has played in the relationship speaks for itself,” Narta CEO, Michael Jackson told Appliance Retailer.
Carrier has over 30 years of experience in retail advertising and marketing with a strong focus on consumer electronics. He is a successful leader delivering across P&L, HR, IT and process improvement and implementation business wide.
“Over the last few years with our own transition into ‘retail as a service’, Tony has been part of many working strategic groups with our management team and played a significant role in our recent announcement of our new service into campaign analysis,” Jackson added.
Narta has also promoted cooking category manager, Alistair Robins to head of home appliances.
“Alistair’s commitment over the years has proven his detailed drive to deliver many strategies and objectives we have had as a business,” Jackson said.
“Working under our head of merchandise, Victor, Alistair will ensure a laser focus commitment to our core partners that we drive Narta effectively across our services in the appliance, cooking, SDA and seasonal segments.
“With our scale and crossover in many segments in commodity and premium segments, Alistair’s new role will be supported by a change in our category management focus from an SDA, whitegoods and cooking manager to a dedicated person focusing on cooking specialist, seasonal, SDA, refrigeration and laundry, cooking and dish. These category managers will be supported by category administrators working closely with our marketing and data teams.”