Magimix has recently launched an online Training Academy to enhance sales staff training.

The Magimix Training Academy features specially created videos to educate sales staff on the company’s history and features of the flagship Magimix Cook Expert and the core Magimix food processors. There is a short quiz at the end which learners must pass to receive a training certificate.

“We recognise that consumers want to see, feel and learn about our products before purchasing them, and getting advice from knowledgeable sales staff makes all the difference,” Magimix managing director, Wivina Chaneliere said.

“By launching the training academy, we made the Magimix training easily accessible and convenient to do. Sales staff can learn all about Magimix from anywhere, anytime they wish. They can even do it on their mobile phones. We are excited to roll this out extensively with the help of our retail partners and sales team.”

Magimix aims to continue creating high quality training content for existing and new product launches.