LG Electronics Business Solutions presented its latest Quick Service Restaurant (QSR) commercial display solutions for hospitality businesses at the 2024 Foodservice Australia event held at the ICC in Sydney.
LG showcased its QSR Information Display line-up including Self-Serve Kiosks, Window Facing Display, Outdoor Touch Open-Frame Display, IP-Rated Outdoor Display Series, 32:9 Ultra Stretch Signage, UHD Signage Display, webOS Standard FHD Signage and Transparent OLED Touch Signage.
LG QSR solutions utilise automation technology, including beacon communication and biometrics, to deliver efficiency, streamline operations, reduce staffing needs and enhance overall customer service.
Harnessing AI, LG’s Self-Serve Kiosks enable business owners to not only display digital signage but understand consumer preferences to suggest personalised recommendations. By analysing customer data and past orders, AI can predict what items a customer may like to order and tailor suggestions to improve satisfaction and increase sales.
The company’s content management services, LG ExtendedCare and LG SuperSign CMS were also showcased, highlighting capabilities in remote monitoring and control to change the content displayed on the digital screen anywhere, at any time.
Chris Wilson (LG Electronics Australia) & Dana Xing (LG Business Solutions).
LG Electronics Australia head of information displays, Chris Wilson said, “As the Australian hospitality industry evolves, business owners need smart and innovative solutions that do more for them – from supporting operations to enhancing customer experiences, making their services more engaging.
“Technology adoption at hospitality venues has now become a standard and customers expect these systems to deliver seamless experiences. Businesses must evolve to meet these consumer demands, while also delivering high quality levels of service.”
The flagship product on the LG booth was the 49-inch IP-Rated Outdoor Panel, which offers an IP56 design and IK10 protection glass, anti-reflection coating and 4,000 nits of brightness. Its unique selling point is a self-cleaning mechanism that removes any dirt or dust from outdoor settings.
“Feedback from business owners who attended the Foodservice event has shown a significant opportunity to help educate businesses on the benefits of investing in fit for purpose commercial rated screens. They know their business model and the goals they want to achieve but they need to better understand the technology and solutions available, and we are here to provide that market intelligence,” Wilson said.
“We’re excited for what the future holds as the QSR market rebounds with new entrants such as Wendy’s and brands like Guzman & Gomez and El Jannah opening new stores. At LG, we’re committed to providing the best all-in-one solutions that connect hospitality businesses with their customers. We’re able to offer the full suite of solutions, from our Information Display products to our tailor measured content management solutions, catering to any business of any size.”