UnderCurrent was very busy running around CES last week, checking out all the latest gadgets on display stands that can only be described as gargantuan and borderline over-the-top. But while the finished product was very impressive to see, it is far more impressive to see just what goes into a spectacle of this size.
With a 360° screen running around its stand like a halo, Sony certainly garnered attention as one of the biggest exhibitors at the show. Its stand featured a huge array of products across almost every category, from digital imaging and smartphones, to TVs and wearable technology devices as well as a few prototype products that pushed the boundaries of mainstream technology.
UnderCurrent certainly had a deeper appreciation for all the work that goes into CES after seeing proof of the labours of Sony’s building team.