As new sales head.

Hitachi Australia has strengthened its Australian team, appointing Frank Malcaus to head up the consumer electronics sales division.

Frank Malcaus

Malcaus brings over 20 years of consumer electronics industry experience. Most recently, he was head of sales for home appliances at Samsung Australia. During his time at Samsung, Malcaus held a number of senior sales positions. His role at Hitachi is to grow the home appliance business across the retail sector. He will report to general manager for channel business group, Gaurav Sethi.

“Frank brings a wealth of experience across a broad range of disciplines and is widely recognised for his close relationships with retailers. His appointment is a part of an overall strategy to build Hitachi’s consumer products in Australia,” Sethi said.