Fujitsu General is recommitting as co-major partner with AFL club, Essendon Bombers, for another four years, which will take the partnership to 12 consecutive years.

The renewed contract means Fujitsu General will remain on the club’s playing guernsey as a co-major partner for the AFL playing seasons from 2022 to 2025

The partnership is based on common values and mutual respect and is a strong example of Fujitsu General’s willingness to provide ongoing support to Australian sport and community activity.

Fujitsu General Australia and New Zealand managing director, Philip Perham said, “As Essendon heads into the finals round of the 2021 AFL season, Fujitsu General is extremely proud to announce its ongoing commitment to the club as co-major partner for another four years.

“Fujitsu General is a business that seeks out and commits to likeminded partners. The partnership with Essendon also enables Fujitsu General to reach a broader network as part of its commitment to making sport accessible to many through grass roots programs, and the club’s diverse and inclusive community initiatives.

“We are also excited for Essendon’s VFLW team following confirmation of the licence to be part of the AFLW competition in 2022. The partnership with Essendon has been successful and enables Fujitsu to reach the club’s extensive 81,000 strong membership base to help with brand awareness and unique content creation.”

Essendon Football Club CEO, Xavier Campbell added, “On the eve of our 150th anniversary year, and with the inception of our historic AFLW team in 2022, as well as the direction of our AFL program, we enter the next four years with optimism knowing we boast an alignment with a wonderful organisation like Fujitsu General Australia.”