By Patrick Avenell

SYDNEY, NSW: Changhong has this morning announced the appointment of Steven Young to the position account manager within the New South Wales sales team. In this role, Young will report to Paul Lum, who was recently appointed New South Wales state sales manager.

A Sydney local, Young has over 20 years experience in the consumer electronics industry. After beginning his career in retail with Joyce Mayne, Young switched to the supplier side, working at BASF, TEAC, Centrex and Sun Tech.

Young has two major objectives in his current role: increase market share and create greater brand awareness. He will be working closely with Paul Lum to achieve these goals. Changhong currently supplies LCD and plasma TVs, air conditioners, set top boxes and refrigerators under the brand name Celestial.