Samsung Electronics Australia has announced that its ‘New Species’ LED TVs are some of the most energy efficient models in the market, with some panels achieving a 6-star rating.

According to Samsung, the new Series 6 and Series 7 LED TVs will now all achieve a minimum 5-star rating, two of these carry a 6-star rating, which is the highest of all Samsung’s televisions.

Mark Leathan, head of marketing, consumer electronics, Samsung Electronics Australia, talked about the company’s commitment to energy conservation.

“Samsung is extremely proud to be playing a lead role in an industry which is increasingly conscious of energy consumption levels and environmental impacts of raw materials,” he said.

The current voluntary labelling scheme is a government initiative which is designed to help consumers identify which television is the most energy efficient, and which will become mandatory in October.

Samsung claim that it’s LED TVs achieve this low level of energy consumption due to the LED edge lighting technology.

“The beauty of the Samsung LED TV range is that picture quality, brightness and connectivity are in no way compromised despite remarkable levels of energy efficiency. Samsung LED TVs use up to 40 per cent less power than an equivalent sized LCD TV and we’re delighted that our customers will see a financial saving as a result,” Leathan said.