Every Friday on Current.com.au, the team chooses the most impressive new product from the preceding week to be named our Product of the Week. The main criteria for this award are that the product is saleable and can inject value back into the industry.
Neff FlexInduction Cooktop
In the growing induction cooking space, Neff’s refreshed FlexInduction range represents a step up from lower price-point and entry-level appliances, and one that offers consumers a range of additional benefits beyond quick cooking.
According to a Neff spokesperson, “There has been a growing take-up of FlexInduction cooking since its introduction to the Australian market by Neff in 2009, prompting the German manufacturer to expand the range from two to a choice of four appliances in 2013.”
The brand has made a number of improvements in terms of increasing useable cooking space, streamlining design and minimising trims.
The four cooktops in the range feature between four and five induction cooking zones as well as larger Flexzone areas — pots can be placed anywhere in these areas and moved freely around, and the cooktop gives the additional option to remember previous heat settings used for that particular pot.
As an added bonus for retailers, Neff is launching a range of accessories to be sold with the FlexInduction range, in a first for the brand. The accessories include the Neff Roaster with Steamer (Z9415X1, RRP $249) Griddle Plate (Z9416X2, RRP $399) and Teppan Yaki plate (Z9417X2, RRP $699), all of which are designed to be used in conjuction with the FlexInduction surfaces and make good add-on sales for the cooking appliances in retail stores.
The FlexInduction cooktop range includes four models, all distributed by Sampford IXL:
T54T53N2 (RRP $2,999): 60cm wide, 4 induction cooking zones including 1 FlexInduction zone.
T54T75N2 (RRP $3,499): 70cm wide, 4 induction cooking zones including 2 FlexInduction zones.
T54T95N2 (RRP $4,299): 90cm wide, 5 induction cooking zones including 2 FlexInduction zones.
T54T97N2 (RRP $4,699): 90cm wide, 5 induction cooking zones including 3 FlexInduction zones.
Editorial responsibility for Product of the Week is taken by Current.com.au editor Patrick Avenell.