The Good Guys has partnered exclusively with a new market player, European inspired Viali appliances. With dishwashers and built-in ovens in-store now, cookware sets, range hoods and small appliances are set to arrive in stores in the back end of this year.

Viali-Appliance

Viali offers a range of well-made, stylish kitchen appliances that represent the style and sophistication of premium modern brands at an entry level price point.

The Good Guys chief merchandise officer, Geoff Reader said, “Viali presents itself with the same high quality and professional image as the more premium brands we sell, but without the premium price tag.”

“Viali is a good solution for Australian families looking to integrate stylish products or renovate on a budget, providing choice and long term consumer confidence in quality. It really is the best of both worlds – well made, stylish appliances at a lower price point.”

“Viali addresses a real gap in the appliance market, offering more choice to customers who are attracted to high-end cooking brands but cannot afford them or are more inclined to go for value over brand,” Reader said.

By Emily Bencic