Dyson, Breville and Oricom are among 10 brands that have signed up for the 2014 Bloggers Brunch, an annual gathering of online influencers, predominantly the so-called ‘Mummy Bloggers’, and companies looking to gain a foothold with their audiences.
Dyson has officially entered the robot vacuum market, boasting to have manufactured a robot that cleans properly, ‘sees’ its surroundings and has the most powerful suction of any existing robot vacuum.
The famous English company that specialises in cleaning floors, multiplying air and drying hands will take the wraps of the new technology, which took 200 engineers 16 years to develop, at a cost of over AU $28 million.
Warm weather at the start of winter has impacted small appliances but continued innovation in floorcare is making up for the shortfall, according to GfK. Also, healthy small appliances are selling well.