Sony has announced the release of its latest flagship audio and storage solutions aimed at professional filmmakers, documentarians, and high-end content creators.
Leading the launch is the new ECM-778 shotgun microphone, a compact yet high-performance mono microphone designed for high-resolution audio recording in film, drama, and documentary production.
The company is also introducing two new CFexpress Type A memory cards, CEA-G1920T and CEA-G960T, alongside the MRW-G3 card reader, delivering significantly faster data transfer speeds and enhanced durability.
The ECM-778 shotgun microphone is designed for scenarios where audio fidelity is critical. It features a newly developed microphone capsule, a precision-machined brass acoustic tube, and a specifically engineered electronic circuit board.
Together, these components deliver clear, high-frequency response and stable mid-low tones. The mic supports high-resolution recording beyond the 20 kHz audible range, enabling capture of ambient sounds, instruments, and dialogue with spatial depth and clarity.
Despite its premium performance, the ECM-778 is highly portable. Measuring 176mm in length and weighing just 102g, the microphone maintains excellent forward directivity, making it well-suited to confined or dynamic recording environments.
It is compatible with boom poles, external recording equipment, and Sony cameras equipped with XLR terminals, such as those in the Cinema Line and Alpha series.
Additional features include a built-in low-cut switch to minimise unwanted bass and vibration noise, two types of windscreens for varying environments, and a durable machined aluminium body designed to resist external vibration and electrical interference.
Sony developed the ECM-778 in collaboration with professional sound engineers, including Kenichi Fujimoto, a two-time Japan Academy Film Prize winner for Best Sound Recording.
“The ‘ECM-778’ is that new axis. It strikes an exceptional balance with its length and weight, its clarity and solid core deliver a palpable sound pressure, and it provides that ‘little something’ that has always been missing in other microphones,” said Fujimoto.
“It is, simply put, a microphone that lets you create a truly cinematic sound.”
The ECM-778 will be available in Australia from August 2025 at an SRP of $1,999 AUD.
Sony has also expanded its media storage offerings with the introduction of two new CFexpress Type A cards—the 1920GB CEA-G1920T and 960GB CEA-G960T. These high-capacity cards meet the CFexpress 4.0 standard, delivering read speeds of up to 1800 MB/s and write speeds of up to 1700 MB/s, more than double the performance of previous models.
Designed for long-duration video recording and high-speed continuous shooting, the cards follow the VPG400 standard to ensure stable video capture at 400 MB/s.
The new cards also meet Sony’s TOUGH specifications, offering approximately five times the drop resistance and ten times the bend strength of standard CFexpress Type A cards. Rated IP57 for dust and water resistance, they are also designed to withstand temperature extremes, X-rays, static electricity, and UV exposure.
To complement the cards, Sony has introduced the MRW-G3 CFexpress Type A card reader, which supports USB 40Gbps transfer speeds for faster imports to compatible computers, smartphones, and tablets.
The reader is built with a heat-dissipation design to maintain reliable performance during large file transfers.
All three products—the CEA-G1920T ($1,699 AUD), CEA-G960T ($1,099 AUD), and MRW-G3 card reader ($349 AUD)—will be available in Australia from August 2025.
In tandem with these product launches, Sony Australia and New Zealand has also launched a new podcast, The Full Frame – A Sony Podcast.
Hosted by Clyde Vaughan, Sony’s Digital Imaging Advocate, the podcast will explore first-look product launches, firmware updates, FAQs, and interviews with creatives from the Sony community across the region.
“This kind of project is something special, something to bring together and support a community by allowing creators to share their experiences, tell their story and give industry knowledge directly to the Sony family here in Australia and New Zealand,” said Vaughan.