Optus Sport has joined Samsung’s smart TV platform, expanding the availability of the streaming service beyond smartphones and tablets.

Optus Sport subscribers can now simply access the on-screen Optus Sport icon on their Samsung smart TV. Customers will need an existing Optus Sport account and premium subscription, with new customers able to subscribe via the Optus Sport mobile apps, or as an inclusion with an eligible Optus plan.

Optus head of TV and content, Corin Dimopoulos said the broadcaster was building credibility as one of Australia’s most popular streaming services.

“We don’t just want to be the home of premium football, but also a mainstay on the TVs of every Australian. How we watch TV is changing by the day, and data continues to show that streaming services dominate our data consumption and viewing habits.

“We want to provide an experience that not only gives our subscribers the ability to watch the world’s biggest leagues at home or on the go, but also to give them the choice to watch it on their preferred streaming platform,” he said.

Samsung Electronics Australia director of audio visual, Hass Mahdi said Australians are arguably some of the most passionate sports fans in the world. The partnership with Optus Sport allows for our customers to have an easier way to get behind their favourite football players and never miss a goal. The way we are utilising our TVs has changed, and Samsung is committed to offering more choice and experiences via the smart TV platform.”

Optus Sport provides exclusive live coverage of every Premier League match, UEFA Champions League and UEFA Europa League matches, and holds the exclusive rights to the Barclays FA Women’s Super League, FIFA Club World Cup, and Asia’s J-League and K-League.

Samsung smart TV users will also have access to Optus Sport’s new OS Fitness platform, which provides fitness workouts for the family.