The April edition of Appliance Retailer magazine is set to hit retailers this week, bringing with it plenty of insights on the electrical retailing industry, the newest products due in stores and the major trends in appliances.
Following the launch of Windows 8 and the arrival of a vast array of new tablets, ultrabooks, convertibles and all-in-one PCs that utilise the new operating system, AR runs through the features and benefits of the OS and how best to sell these to consumers. Covering everything from connectivity and the touch interface to additional upsell opportunities, this is a must-read for anyone selling computers and tablets in-store.
Also on the digital front, we take a look at the rise of the ‘superphone’ and the changes that the industry is seeing in the mobile phone landscape. With HTC, LG, Samsung and Sony all launching new mobile phones over the past month and upping the ante on features, our Superphone feature takes a look at the specs of the new devices and the trends in mobility.
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While mobile phones are on the rise, there is plenty happening in the home phone category as suppliers look to innovate and bring better feature sets to their products. Our home phone feature covers all the necessary information that retailers need to communicate to their consumers to close the sale.
Over in the realm of appliances, Appliance Retailer takes a look through the ironed curtains at the garment care category. Talking through the new releases and technology in irons, steam stations and steam generators, we demystify the major differences between each product segment and discuss which product best suits your consumers’ needs.
There’s also dedicated features on the product strategies of two of the biggest brands in Australia at the moment — Samsung and De’Longhi — while our small appliances special feature targets the big issue of Big W’s small appliance recalls record.
With all the latest industry news and insights and an expanded four-page spread on the newest products making waves in retail, the April issue of Appliance Retailer is a must read for anyone with their finger on the pulse in the electrical retailing industry.
Email the editor if you would like to find out more about Appliance Retailer magazine, or visit our subscriptions page.