One of things UnderCurrent loves about the popularity of the French Door Fridge category is the possibility presented to marketing types for alliteration.

LG has previously double teamed the F and D sounds with Door-in-Door French Door Fridges and now Smeg has gone where no appliance poet has gone before:

“FRIDGE – FRESH, FRENCH AND FUTURISTIC!” is how the venerable Italian brand describes its latest Gallic marvel: the FQ60XPA (RRP $3,190).

“In recognition of the fact fruit and vegetables have varying optimal storage requirements this new FQ60XPA refrigerator has an extensive degree of temperature and air-flow control plus flexibility.

“The crisper, designed for leafy greens and vegetables, benefits from cool air circulation that maintains the humidity required to preserve crispness and moisture content and delay the process of desiccation and shrivelling.”

This fridge also has a Multi-Zone Compartment, which can be used as either a refrigeration or freezer compartment. The total capacity is 610 litres.

“Other convenience factors of this new Smeg French Door refrigerator are the sliding body shelves that enable easy access to foods stored at the back of the appliance plus a rotating middle section that creates a completely airtight seal as soon as the doors are closed, preventing cold air from escaping and therefore reducing energy consumption.”

Smeg's new stainless steel 920-millimetre French Door Fridge.