Worth 20-times earnings.
Online consumer electronics retailer Kogan.com has invested $50 million to launch an initial public offering (IPO), releasing a prospectus to fund managers.
The offer document reportedly put a $140 million enterprise value on the retailer, which would represent 20-times forecast earnings before interest, tax, depreciation and amortisation for the 2017 financial year.
Kogan.com is believed to have already attracted about $30 million in cornerstone support from Australian fund managers.
Canaccord Genuity is running the IPO and the broker is calling for bids by Tuesday, June 7.