JB Hi-Fi CEO Terry Smart kicked off the e&s conference in Melbourne this week by reinforcing the strategy behind the recent acquisition.
Smart presented to the audience of more than 200 supplier and brand partners as well as internal store managers and staff through a pre-recorded video at the conference titled ‘The Next Chapter’.

He shared important insights and reasons for the acquisition and the opportunities it provides the JB Hi-Fi business.
“Welcome to the Next Chapter,” Smart said. “You know our brands – JB Hi-Fi, The Good Guys and, with Rob, we welcome e&s to the group. I have been lucky enough to be part of the JB Hi-Fi Group for the best part of 25 years and I have to say it is an exciting time as we think about the future of the business and the opportunities that e&s will give us.
“Nick Wells – our group COO – is joining you there in person and will explain why the acquisition is important to us, but as you know, the e&s brand gives us the chance to connect with a new and expanded customer base.
“e&s allows us to do this with its brand strength in premium appliances, the bathroom category and the important commercial sales channel. We are committed to maintaining the position that e&s holds in the market and to build on the fantastic work that Rob and the e&s team have done.
“I think the group brings significant opportunities for our customers, for our team members and our suppliers. Today is about making sure we are all aligned as we move into this next chapter and having open and strong relationships with all of our suppliers is vital to the group’s ongoing success. We look forward to continue to work with you closely and growing the e&s brand – so thank you and please enjoy the day.”
Read more: More e&s stores in Victoria before national expansion
Read more: e&s conference photo gallery