By Claire Reilly
In time for the biggest day of the year for small appliances, Mother’s Day, Russell Hobbs is running a series of daily offers to promote its small appliance range and to drum up interest in its new website and social media presence.
Throughout May, the brand is running daily prize draws with products from its breakfast, food prep and garment care ranges up for grabs, with prizes valued at up to RRP $120. Consumers also have a chance to win a larger prize by signing up for updates via the site’s online newsletter.
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For the second year in a row, Russell Hobbs is also spruiking a major prize draw timed to coincide with Mother’s Day, offering a trip for two to London with the purchase of any Russell Hobbs product. The promotion began on 1 April and runs through until 30 June 2013, with proof of purchase entries required by last mail on 5 July (or at 11.59pm AEST for SMS entries).
The prize includes return airfares to London, a high tea experience and 7 nights’ accommodation at The Ritz, with $5,000 spending money (transfers and insurance included).
Full details on the London holiday prize and the daily small appliance prize giveaways can be found on the new Russell Hobbs website.