ASKO Australia and New Zealand (ANZ) managing director, Kevin Ke has taken on an expanded role as Hisense Group managing director for ANZ, overseeing both the Hisense and ASKO brands.
Ke succeeds Finn Zhang, who has been appointed managing director for Japan. He will continue to lead the Asia Pacific region while taking on the additional responsibility of managing operations in Japan.
Finn’s appointment follows the expansion of the Hisense brand across ANZ during his tenure and the increasing importance of the Japan market within Hisense’s international business.
Ke first joined Hisense as managing director in 2009, a role he was in until 2018, where the organisation took significant strides in cementing its position as a leader in TV and refrigeration in the local market.
For the past six years, he has been the managing director for ASKO ANZ, where his leadership has significantly contributed to growth and success.
Hisense International president, Catherine Fang said, “We are thrilled about Finn’s expanded role and confident that his expertise will drive our continued success in Japan. At the same time, Kevin’s vast experience and proven track record in leading teams, collaborating with our retail partners and growing our businesses make him the perfect choice to guide our operations for both brands in ANZ.”
Adding to his leadership of the ASKO business unit, Ke assumes executive responsibility for Hisense ANZ, where he is supported by a team across both Hisense and ASKO.