By Patrick Avenell
Beko has launched a free cookware promotion to support its new range of ovens and induction cooktop. Consumers can receive up to $681 worth of pots and pans, depending on how much money they spend on their new Beko appliances.
The offer spans Beko’s entire cooking appliance range — it’s based on the total dollar amount spent, rather than purchasing certain units — with the first Toolbox Cookware Set available for a $1,600 purchase.
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The promotion levels are:
Up to $1,600 — Beginners Pack valued at $304, comprising: 28cm Sauté Pan, Chefs Toolkit.
Up to $2,500 — Intermediate Pack valued at $422, comprising: 2L Saucepan, 25cm Frypan, Red Chefs Toolkit, 22cm Round Cake Pan, 12 Cup Muffin Pan.
Up to $3,200 — Executive Pack valued at $456, comprising: Brazier, 25cm Frypan, Red Chefs Toolkit, 22cm Round Cake Pan, 12 Cup Muffin Pan.
Up to $4,500 — Professional Pack valued at $681, comprising: 28cm Sauté Pan, Red Chefs Toolkit, Brazier, 25cm Frypan, 22cm Round Cake Pan, 12 Cup Muffin Pan.
This promotion is running until the 31 December 2013. We always recommend interested parties check out the official promotions page.
The launch of this promotion coincides with Beko’s unveiling two new 60-centimentre Built-in Multifunction Ovens and a new 60-centimetre Indyflex induction cooktop.
Here is a Beko spokesperson describing one of the more interesting features of the InnovaChef model (OIM 25702 X):
“The Beko Innovachef 60cm Built-in Multifunction oven is great for beginners or those who like to have their favourite recipes handy in one place, as it allows you to customise your oven by uploading recipes and family photos with a USB to this touch control oven.
“The step-by-step cooking guide on the InnovaChef will even make preparing your favourite recipes easier. Just choose what you want to cook and every step of the recipe is presented on the full colour LCD screen.”
Beko does not reveal RRPs of its new appliances.