Electrolux Australia and New Zealand has appointed product line director – taste, Hass Mahdi to the role of director – sales, following the departure of Chris Coen.  

Mahdi joined Electrolux in 2021 overseeing the food preservation and preparation categories.

“Hass boasts a long and impressive career in senior leadership roles in both sales and product line and will easily transition within the ANZ leadership team to this appointment,” Electrolux ANZ managing director, Kurt Hegvold said.

The recruitment of product line director – taste will commence shortly.