By Patrick Avenell
SYDNEY, NSW: Asus Eee Transformer stock arrived in Australia on 18 May 2011 and was shipped to retailers for an on-sale date of 25 May 2011, according to a local spokesperson.
Since Current.com.au published its story detailing the release of the new Asus Eee Transformer, we have received a large number of responses from readers who say they cannot locate where the products are being sold.
At the launch, Asus representatives said the new Android tablet would be available from general technology retailers, such as, but not limited to, Harvey Norman and JB Hi-Fi. Consumers who looked in these stores and others were disappointed to not find the product for sale. So widespread was this that a Whirlpool forum thread with over 300 posts is dedicated to this supposed lack of stock.
Interestingly, most of the comments are not derisive of the Transformer, just of consumers’ inability to purchase one. There is also a smattering of discord over the comparative price difference between Australian and the United States.
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We asked Asus’ media representatives to clarify the Transformers’ distribution.
“We can confirm that stock of the Asus Eee Pad Transformers arrived in Australia on 18 May 2011 and has been shipped to national retailers and specialist resellers. [They were] expected to start arriving in stores from 25 May,” said the spokesperson.
“In-store availability depends on retailers’ distribution to their various stores, [and] is impacted by Australian geography and will vary store to store and city to city.”
Asus’ spokesperson advised consumers to check with their local outlet as to when they expected to receive their deliveries.
Current.com.au has been told that the Transformer is available nationally through Harvey Norman, JB Hi-Fi and Myer. The Transformer is also being sold through specialist dealers in every state. These include MSY Technology, Scorpion Technology and Principal Computers.