Beko has launched a new online training platform for retailers and retail teams.
The Beko Learning Academy is an interactive online training platform designed to equip retail sales teams with in-depth knowledge of Beko’s products, technologies, and brand advantages.
This digital resource aims to empower retail staff to confidently communicate the value of Beko appliances to customers, enhancing the overall sales experience.
The Beko Learning Academy offers dynamic and customisable training options that fit various learning preferences through interactive courses, thorough product deep dives, and important consumer insights.
The platform lets retail staff update their knowledge and remain up to date with the latest Beko innovations at their own speed, complementing Beko’s in-store face-to-face training.
Beko Australia & New Zealand national sales manager, Eddie Gaymer, underlined the company’s dedication to assisting retail partners through customised training programmes.
“Though we value live hands-on training at Beko, we also know how valuable people’s time is. We developed the Beko Learning Academy for this reason: to offer fast and simple access to the most recent technological and product changes. This site makes learning easy and quick whether you have a few minutes between clients or wish to deep-dive into product specifics.
“In only a few easy steps, retail staff can learn about Beko’s newest technologies, enabling them to remain informed and prepared to aid consumers,” Gaymer said.
Retail staff can contact their Beko account manager to join the Beko Learning Academy. They will then be directed through the enrolment procedure. Participants who finish three training modules will get a unique gift as extra motivation during the launch period.
The platform is part of a larger training ecosystem comprising in-store product presentations, hands-on demos, and Beko’s internal ‘Train the Trainer’ program.
This guarantees a uniform and efficient product message throughout all training courses, strengthening the brand’s market presence.
To get more information on the Beko Learning Academy, contact your Beko Account Manager or follow the link.