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Dyson boosts blogger attendance at GF&WS

Dyson is eager to attract high profile bloggers to its Kitchen pop-up events held at the Good Food and Wine Shows (GF&WS), with the help of leading PR agency, Kids Business Communications. Kids Business secured 80 well aligned bloggers to attend the shows and subsequently share their brand experience with their online community of blog visitors, Facebook and Instagram fans to ensure maximum reach, Australia wide. The bloggers involved collectively boast over one million followers across their social networks.