Doyle moves into sales director role at Electrolux

Former LG Australia general manager of sales, Michael Doyle (pictured), has moved over to competitor Electrolux Australia to fill the position of director of sales, after it was left vacant when Mike Putt took the reins as managing director earlier this year. Doyle’s new role is effective January 4 2016.

Digital Show stimulates photography interest

Hundreds of photography enthusiasts eagerly lined up inside the Melbourne Exhibition Centre in anticipation for The Digital Show to open its doors. More than 100 industry heavyweight brands, including Nikon, Fujifilm, Olympus, Maxwell and Kayell, showcased their products with exclusive launches, presentations and demonstrations to excite camera aficionados.

Fujifilm revives photo printing with creativity spin

Fujifilm took a less traditional approach to its stand at this year’s Digital Show as the company encouraged visitors to bring their smartphone photos to life by printing, decorating and framing them at the Wonder Photo Shop. Fujifilm offered an extensive range of craft cards, scrapbooks, frames and stickers, which gained a lot of interest from all ages at The Digital Show.

How Nikon dominated The Digital Show

As I walked through the doors of the Digital Show at the Melbourne Convention and Exhibition Centre, my attention immediately shifted right as I was grabbed by the significantly large word “Nikon” on display in bold, black lettering that towered over two metres. It’s no surprise that the number one selling camera brand made such a huge investment to dominate this year’s Digital Show and not miss any foot traffic opportunities.

Westinghouse short-listed for Event Awards

One of Westinghouse’s product launch events, held in February this year, has been short-listed as a finalist in the 2015 Australian Event Awards. The event was managed by Sydney events company, Born Curious and held at the Exhibition Hall at Sydney’s Australian Technology Park and Atlantic Group in Docklands, Melbourne. Westinghouse hosted over 900 retailers and media across both events.

Consumer sentiment reflects economic confidence

Consumers are feeling more optimistic about family finances in the year ahead, which is a positive indicator for growth in retail spending and the economy, according to Retail Council CEO Anna McPhee (pictured), following the release of the Westpac-Melbourne Institute Consumer Sentiment Index that rose 4.2% in October from 93.9 points in September to 97.8 points in October.

Turnbull boosts business confidence

Over 45% of businesses are more confident with Malcolm Turnbull as prime minister, with only 11% less confident, according to a new report from local services marketplace, ServiceSeeking.com.au. Many retailers back this report as they told Appliance Retailer that the change in leadership brought them relief and hope.

What to expect at this year’s Digital Show

Visitors to this year’s Digital Show at the Melbourne Exhibition Centre starting on Friday can expect a world-class speaker line-up, hands-on workshops on the show floor for the first time and four creative Corners, with food, macro, lighting and printing classes, according to IDEA show director, Robert Gatto (pictured).

Aldi keeps on expanding

Aldi continues to grow its Australian footprint to compete with the big retail players in the appliance industry as the supermarket giant begins recruitment for almost 400 new positions across Western Australia. The roles the company aims to fill include store manager, assistant store manager, trainee store manager and store assistant positions.

How neuroscience could shake-up buying behaviour

Neuroscience technology could soon appear in retail stores to support customer decisions, especially when they are overwhelmed by choice, according to Neuroscientist, Dr Phil Harris. The technology appeared in Japanese retailer, Uniqlo, last week as the company matched clothing to mood.