Fujitsu General Australia has promoted Dave Smith (pictured) to the role of director of sales, marketing and product, streamlining its national sales team and paving the way for a restructure that focuses on channel growth and support.
Fujitsu General Australia and New Zealand managing director, Philip Perham said the promotion is recognition of the enormous contribution Dave has made over the past six years.
“He has reshaped the structure and activities of our sales and marketing team and ultimately delivering, time after time, both the sales and financial results required in an ever increasingly competitive market,” he said.
The restructure also includes the appointment of Peter Cashel to head of sales, and the creation of two dedicated national roles for the commercial and dealer channels.
Ronnie Hinch will fill the role of national commercial manager, and John Bourke has returned to Fujitsu General as national dealer manager.
“This new approach provides Fujitsu General with an outstanding team of highly experienced air conditioning professionals, who have extensive knowledge of the industry, project development and products,” Smith commented.
“Fujitsu General is fortunate to have so much talent within its sales team. Together Peter, Ronnie and John have more than 50 years’ experience in the industry; most of those have been with Fujitsu. The business is very excited about moving forward with this new structure, focus and support for the commercial channel and our valuable dealer partners.”
The changes to the sales team encompass the role of national retail manager. Late last year, George Tsiotras was appointed as national retail manager following the promotion of Edward Jackson to state manager for Victoria and Tasmania.
“Each of these appointments plays a key role in driving new business and contributing to Fujitsu General’s continued growth across Australia. I am very proud of the team, who all actively contribute to improving sales processes, while continuing to grow established and new partnerships across all channels,” Smith said.