Smeg appoints trade marketing manager

Smeg Australia has welcomed Livia McRobert as trade marketing manager covering maternity leave. McRobert brings over a decade of experience in trade, shopper and product marketing across the consumer electronics industry and multiple FMCG brands, including HP and Nestle.

At Smeg, she will be tasked with continuing to drive growth in retail trade across both major domestic and small appliances via the omni-channel brand experience.

“Livia will be a great addition to the marketing team as we embark on a year of significant product launches and strong growth expectations. Her experience on the board of Shop!, which drives Australian retail excellence, will also be invaluable as we continue to improve our retail presence across our network,” Smeg Australia national marketing manager, Olivia Anderson said.

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