CES 2020: LG strengthens 8K OLED and Nano Cell TV range

Confirms launch of rollable TV.

Adding to the 88-inch OLED 8K TV and 75-inch 8K Nano Cell TV currently on the market, LG will roll out a 77-inch 8K OLED TV, as well as 75- and 65-inch 8K Nano Cell TVs in mid 2020, with additional models to be confirmed.

LG reaffirmed that its OLED 8K and 8K Nano Cell exceed the 8K Ultra HD definition set by the Consumer Technology Association (CTA) certified by independent labs and this certification will be used in marketing material.

LG 8K TVs support content sources from HDMI and USB inputs, which will include 8K game consoles from Sony and Xbox, as well as 8K content streaming from major providers including YouTube.

The key feature in the premium OLED and Nano Cell models of the 2020 TV range is the Alpha 9 Gen 3 AI Processor. The new processor now features Auto Genre Selection that recognises the type of content being watched whether its sports, movies or gaming and automatically applies picture settings to optimise the viewing experience.

The processor can also recognise human faces and text on screen and will fine-tune and sharpen each to produce more natural skin tones, well-defined facial features and clearer characters. Further, the LG AI Sound Pro analyses and classifies the audio of content among five categories –music, movies, sports, drama or news – for clearer voices and richer background sound. Spoken words are isolated and their volume increased with background noise identified and virtual 5.1 surround sound applied.

Users can monitor and control compatible IoT devices directly from the TV’s Home Dashboard, while Hands-Free Voice Control allows viewers to easily control multiple connected devices with their voice. Available in 144 countries, ThinQ voice recognition is built into every LG 8K TV. And with the LG smart TV platform, webOS, the new TVs support Apple AirPlay 2 and HomeKit as well as both Google Assistant and Amazon Alexa, with Amazon Alexa Premium Far-Field Voice compatibility in the future.

LG also confirmed that its rollable 4K OLED R 65-inch TV that was initially previewed at CES 2019 will launch globally in 2020, including in Australia in the second half.

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