Nintendo and Nespresso also trending.
Apple-mania continued in Amazon product searches for the week ending November 10, following the launch of Apple TV+ on November 1. To celebrate, the brand offered a one-year free subscription to every new buyer of Apple devices since September 10.
The number of people searching for Apple TV and Apple TV+ spiked by over 300% week-on-week while the brand’s other ranges, including Airpods, Apple Watch and iPad, grew by over 30% week-on-week.
Nintendo Switch was also trending just in time for Click Frenzy. The top-viewed product on Amazon included the new look packaging of the popular Neon Blue/Red device, followed by the video game, Pokemon Sword.
The top 20 product searches to the retail industry were:
- Apple TV
- Fitbit
- Apple Watch
- Airpods
- Nintendo Switch
- iPhone 11
- Nespresso
- Apple Airpods Pro
- iPhone
- Kindle
- Lego
- Apple iPad
- Boat sales
- Apple TV+
- Outdoor furniture
- Red Dead Redemption 2 PC
- Apple Airpods
- Macbook Pro
- iPad Pro
- iPhone 11 Pro