Fujifilm appoints divisional manager

For electronic imaging.

Fujifilm has welcomed former Canon Australia sales and marketing – special projects, Shaun Mah as divisional manager for its electronic imaging (EI) division.

Mah brings extensive knowledge of consumer electronics from previous roles held at Canon Australia including executive manager, sales – key customers, senior manager – national accounts and category manager – cameras and imaging products.

In his role at Fujifilm, Mah will be responsible for developing, directing and controlling sales, marketing and technical activities to achieve revenue, profit and growth targets and customer service standards for all EI products including the X-Series camera range. He will also contribute to the implementation of company-wide strategic plans.

Fujifilm Australia CEO Takeshi “Tyler” Yanase said, “We are delighted to have someone of Shaun’s calibre join Fujifilm Australia in such a significant role that encompasses the key areas of managing customer relationships and market communications.

“The EI division has gone from strength to strength in recent years and Shaun with his significant experience in sales, marketing and strategy combined with his comprehensive industry knowledge is the ideal person to take the division to the next level.”

Commenting on his appointment, Mah said, “Joining Fujifilm Australia is an incredible opportunity. The company has shown its constant commitment to innovation, research and development time and time again over the last few years and there is so much more in the pipeline. FujifilmAustralia also has the backing of one of the largest parent companies in the world so it’s fair to say to all our clients nationwide, watch this space as the best is yet to come.”

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